This section is a short and snappy overview of your business plan. Executive Summary true Company Description false Product Specification false SWOT Analysis false Single This part of marketing mix describes how your workforce will be organized. Place false Price false People true Process false Single It declares the company’s business objectives and its approach towards them. Vision statement false Mission statement true Shared values false Business goals false Single It is a part of the marketing mix where pricing strategy is indicated. Process false Place false Price true Promotion false Single It is considered the “blue print” of a business or enterprise. Operations plan false Strategic plan false Marketing plan false Business plan true Single This part of business plan includes your business name, location, branches, and products or services. It also includes the background of your business. Product description false Company description true Executive summary false Marketing plan false Single It expresses the future business status that the company seeks. Vision statement true Mission statement false Business objectives false Company goals false Single It gives a general description of your production flow. People false Price false Process true Place  false Single It indicates where and who to sell to, a profile of your target market. Price false People false Process false Place true Single The following are fixed costs, except one. Furniture and fixture false Utilities true Loan interests false Equipment  false Single